The Maisons
Luxury Watch Brands
From Geneva's hallowed ateliers to Germany's Saxon workshops, explore the world's finest watchmakers. Each brand page reveals history, iconic collections, and what makes their timepieces collectible.
- 18
- Featured Maisons
- 372+
- In the Directory
- A–Z
- Alphabetical Index
- 21
- Countries Covered

A. Lange & Söhne
Germany · Est. 1845
The Finest Watchmaking from Saxony
A. Lange & Söhne
Germany · Est. 1845
German fine watchmaking
Accutron
United States · Est. 1960
Electrostatic movements
Aerowatch
Switzerland · Est. 1910
Pocket watches & dress watches
Aigner
Germany · Est. 1965
Fashion watches
Alain Silberstein
France · Est. 1990
Art-driven haute horlogerie
Alexander Shorokhoff
Germany · Est. 2003
Hand-engraved artistic watches
Alfred Dunhill
United Kingdom · Est. 1893
British luxury accessories
Alfred Rochat & Fils
Switzerland · Est. 1896
Musical automaton watches

Alpina
Switzerland · Est. 1883
Alpine sports watches
Andersen Genève
Switzerland · Est. 1980
Whimsical complications
Andreas Strehler
Switzerland · Est. 2006
Constant-force mechanisms
Angelus
Switzerland · Est. 1891
Skeletonized tourbillons
Angular Momentum
Indonesia · Est. 2002
Artisan handmade watches
Anonimo
Italy · Est. 1997
Italian dive watches
Apple
United States · Est. 1976
Smartwatches & health tech
Aquanautic
France · Est. 2002
Bold dive watches
Aquastar
Switzerland · Est. 1962
Dive chronographs
Aristo
Germany · Est. 1907
German pilot watches
Armand Nicolet
Switzerland · Est. 1875
Vintage-styled Swiss watches
Armani
Italy · Est. 1975
Italian fashion watches
Armin Strom
Switzerland · Est. 1967
Skeletonized in-house movements
Arnold & Son
United Kingdom · Est. 1764
Marine chronometer heritage
Artya
Switzerland · Est. 2010
Avant-garde art watches
Askania
Germany · Est. 1871
Aviation-heritage watches
Atelier Wen
China · Est. 2017
Chinese porcelain dial watches
Ateliers deMonaco
Monaco · Est. 2008
Monégasque haute horlogerie
Atlantic
Switzerland · Est. 1888
Accessible Swiss elegance

Audemars Piguet
Switzerland · Est. 1875
To Break the Rules, You Must First Master Them
Auguste Reymond
Switzerland · Est. 1898
Understated Swiss dress watches
Auricoste
France · Est. 1845
French military aviation watches
Autodromo
United States · Est. 2011
Motorsport-inspired watches
Avier
United States · Est. 2014
Aviation tribute watches
AWAKE
France · Est. 2019
Sustainable eco-watches
Azimuth
Singapore · Est. 2003
Creative mechanical watches
B.R.M
France · Est. 2003
Motorsport chronographs

Ball
United States · Est. 1891
Tritium-illuminated watches
Balmain
Switzerland · Est. 1987
Fashion-luxury Swiss watches

Baltic
France · Est. 2017
Vintage-inspired French watches
Barthelay
France · Est. 1946
Jewelry watches

Baume & Mercier
Switzerland · Est. 1830
Accessible Swiss luxury
Beaubleu
France · Est. 2017
Circular-hand complications
Bedat & Co
Switzerland · Est. 1996
Women's luxury watches
Behrens
China · Est. 2018
Architectural mechanical watches
Bell & Ross
France · Est. 1992
Aviation instrument watches
Benrus
United States · Est. 1921
American military watches
Benzinger
Germany · Est. 1992
Hand-engraved skeletonization
Berne
Switzerland · Est. 1939
Classic Swiss mechanicals
Bertolucci
Switzerland · Est. 1983
Designer bracelet watches
Beuchat
France · Est. 1946
Professional dive instruments
Bifora
Germany · Est. 1919
German movement manufacture
Black-Out Concept
France · Est. 2009
Tactical military watches

Blancpain
Switzerland · Est. 1735
Innovation is Our Tradition
blu
Switzerland · Est. 2010
Unconventional time display
Boegli
Switzerland · Est. 1991
Music-box watches
Bogner Time
Germany · Est. 1990
Alpine lifestyle watches
Boldr
Singapore · Est. 2015
Adventure field watches
Bomberg
Switzerland · Est. 2012
Convertible watch systems
Boucheron
France · Est. 1858
High jewelry watches
Bovet
Switzerland · Est. 1822
Convertible watches & miniature painting
Breda
United States · Est. 2009
Minimalist design watches

Breguet
Switzerland · Est. 1775
The Inventor of Modern Watchmaking
Breil
Italy · Est. 1939
Italian steel fashion watches

Breitling
Switzerland · Est. 1884
Aviation chronographs

Bremont
United Kingdom · Est. 2002
British military-grade watches
Bruno Söhnle
Germany · Est. 2000
Accessible Glashütte watches

Bulgari
Italy · Est. 1884
Ultra-thin records & Italian design
Bulova
United States · Est. 1875
American precision watchmaking
Bunz
Germany · Est. 1973
Disc-display watches
Burberry
United Kingdom · Est. 1856
British fashion watches
BWC-Swiss
Switzerland · Est. 1944
Classic Swiss value
Cadet Chronostar
Italy · Est. 1984
Italian entry-level fashion watches
Candino
Switzerland · Est. 1947
Affordable Swiss-made

Carl F. Bucherer
Switzerland · Est. 1888
Peripheral rotor movements
Carlo Ferrara
Italy · Est. 1974
Italian-designed complications
Carrera
Switzerland · Est. 1898
Classic Swiss sports watches

Cartier
France · Est. 1847
The Jeweler of Kings, the King of Jewelers

Casio
Japan · Est. 1946
Shock-resistant digital watches
Catena
Switzerland · Est. 1858
Classic Swiss chain-bracelet watches
Catorex
Switzerland · Est. 1858
Swiss pocket watches
Century
Switzerland · Est. 1966
Sapphire-crystal cases
Cerruti
Italy · Est. 1967
Italian fashion watches

Certina
Switzerland · Est. 1888
DS shock-protected sports watches
Chanel
France · Est. 1987
Ceramic luxury sports watches
Charmex
Switzerland · Est. 1926
Slim Swiss dress watches
Charriol
Switzerland · Est. 1983
Cable-bracelet jewelry watches
Chase-Durer
United States · Est. 1990
American tactical pilot watches
Chaumet
France · Est. 1780
Tiara-inspired jewelry watches

Chopard
Switzerland · Est. 1860
Happy Diamonds & ethical haute horlogerie
Christiaan v.d. Klaauw
Netherlands · Est. 1974
Astronomical complications
Christophe Claret
Switzerland · Est. 1989
Minute repeaters & game complications
Christopher Ward
United Kingdom · Est. 2004
Value-driven British watchmaking
Chronographe Suisse Cie
Switzerland · Est. 1927
Vintage Swiss chronographs
Chronosport
Switzerland · Est. 1975
Outdoor sports watches
Chronoswiss
Germany · Est. 1983
Regulator-dial chronographs

Citizen
Japan · Est. 1918
Eco-Drive solar technology
ck Calvin Klein
Switzerland · Est. 1997
Minimalist fashion watches
Claude Bernard
Switzerland · Est. 1972
Classic Swiss dress watches
Claude Meylan
Switzerland · Est. 1860
Skeletonized Vallée de Joux movements
Clerc
Switzerland · Est. 1874
Extreme dive watches
Concord
Switzerland · Est. 1908
Ultra-thin luxury watches
Condor
Germany · Est. 1955
Premium watch straps
Cornehl
Germany · Est. 2002
Hand-guillochéd German watches
Cortébert
Switzerland · Est. 1790
Historical railway chronometers

Corum
Switzerland · Est. 1955
Nautical design & transparent movements
Cronus
China · Est. 2015
Affordable vintage military watches
Cuervo y Sobrinos
Cuba · Est. 1882
Cuban-inspired Swiss watches
Cvstos
Switzerland · Est. 2005
Modern tonneau complications
CWC
United Kingdom · Est. 1972
British military-issue watches
Cyclos
Switzerland · Est. 2005
Wandering-hour watches
Cyma
Switzerland · Est. 1862
Historical military Swiss watches
Cyrus
Switzerland · Est. 2010
Architectural luxury watches
Czapek
Switzerland · Est. 1845
Revived Genevan haute horlogerie
D.Dornblüth & Sohn
Germany · Est. 2001
Hand-finished Saxon watches
Damasko
Germany · Est. 1994
Ice-hardened steel pilot watches
Daniel Roth
Switzerland · Est. 1988
Double-ellipse complications
David Yurman
United States · Est. 2002
Cable-design jewelry watches
Davidoff
Switzerland · Est. 1990
Luxury lifestyle watches

Davosa
Switzerland · Est. 1993
Professional dive watches

De Bethune
Switzerland · Est. 2002
Sci-fi haute horlogerie
De Grisogono
Switzerland · Est. 1993
Black diamond jewelry watches
Deep Blue
United States · Est. 2005
Extreme-depth dive watches
DeLaCour
Switzerland · Est. 2003
Oversized gem-set watches
Delance
Switzerland · Est. 1995
Women's customizable luxury
DeLaneau
Switzerland · Est. 1948
Hand-painted miniature dial art
Delma
Switzerland · Est. 1924
Professional Swiss dive watches
Dennison
United Kingdom · Est. 1874
Historical British watch cases
Depancel
France · Est. 2014
French automotive-inspired watches
Devon
United States · Est. 2009
Belt-drive electromechanical watches
Dewitt
Switzerland · Est. 2003
Imperial-inspired complications
Diesel
Italy · Est. 1978
Oversized industrial fashion watches
Dietrich
France · Est. 2013
Organic-shaped skeleton watches
Dior
France · Est. 1985
Haute couture jewelry watches
DKNY
United States · Est. 1989
Urban fashion watches
Dodane
France · Est. 1857
French military flight chronographs
Dolce & Gabbana
Italy · Est. 1985
Mediterranean fashion watches
Dom Baiz International
Thailand · Est. 2010
Thai minimalist watches

Doxa
Switzerland · Est. 1889
Historic dive watches
Dubey & Schaldenbrand
Switzerland · Est. 1946
Split-case chronographs
DuBois 1785
Switzerland · Est. 1785
Sustainable heritage watchmaking
DuBois et fils
Switzerland · Est. 1785
Community-funded Swiss watches
Dugena
Germany · Est. 1917
German cooperative watchmaking

Ebel
Switzerland · Est. 1911
Wave bracelet design
Eberhard & Co.
Switzerland · Est. 1887
Inline chronograph displays
Echo/Neutra
Italy · Est. 2017
Italian Bauhaus-inspired watches

Edox
Switzerland · Est. 1884
Aquatic & rally chronographs
Election
Switzerland · Est. 1903
Classic Swiss value watches
Elgin
United States · Est. 1864
American industrial watchmaking
Elysee
Germany · Est. 1920
Affordable German watches
Enicar
Switzerland · Est. 1913
Vintage sport watches
Enigma
Switzerland · Est. 1999
Sculptural art watches
Ennebi
Italy · Est. 1998
Italian cushion-case dive watches
Epos
Switzerland · Est. 1983
Accessible Swiss mechanical watches
Ernest Borel
Switzerland · Est. 1856
Kaleidoscope cocktail dials
Ernst Benz
United States · Est. 1986
Oversized American chronometers
Erwin Sattler
Germany · Est. 1958
Precision clock & watch manufacture
Esprit
United States · Est. 1968
Affordable casual fashion watches

Eterna
Switzerland · Est. 1856
Automatic movement innovation

F.P. Journe
Switzerland · Est. 1999
Invenit et Fecit
F.P. Journe
Switzerland · Est. 1999
Gold-movement independent horology
Fabergé
Switzerland · Est. 2009
Imperial jeweled haute horlogerie
Farer
United Kingdom · Est. 2015
Colorful British-designed watches
Favre-Leuba
Switzerland · Est. 1737
Altimeter tool watches
Fendi
Italy · Est. 1988
Italian high-fashion watches
Festina
Switzerland · Est. 1902
Affordable sport watches
Flik Flak
Switzerland · Est. 1987
Children's learning watches
Formex
Switzerland · Est. 1999
Suspended-case Swiss watches

Fortis
Switzerland · Est. 1912
Space-qualified pilot watches
Fossil
United States · Est. 1984
American fashion & licensed watches
Franc Vila
Switzerland · Est. 2004
Bold Franco-Swiss tonneaux
Franchi Menotti
Italy · Est. 2003
Italian-designed Swiss watches
Franck Dubarry
Switzerland · Est. 2016
Colorful fashion dive watches
Franck Muller
Switzerland · Est. 1991
Tonneau grand complications

Frederique Constant
Switzerland · Est. 1988
Accessible luxury in-house movements
Furlan Marri
Switzerland · Est. 2020
Affordable vintage chronograph design
Gaga Milano
Italy · Est. 2004
Italian pop-art watches
Gallet
United States · Est. 1466
Presidential & military chronographs
Gant
United States · Est. 1949
American preppy fashion watches
Garmin
United States · Est. 1989
GPS outdoor smartwatches
Gerald Charles
Switzerland · Est. 2000
Sport-luxury Genta heritage
Gérald Genta
Switzerland · Est. 1969
Legendary watch design
Gevril
United States · Est. 1758
Swiss-American luxury watches
Gigandet
Germany · Est. 2011
Entry-level German-designed watches

Girard-Perregaux
Switzerland · Est. 1791
Three Gold Bridges tourbillon
Giuliano Mazzuoli
Italy · Est. 2001
Instrument-dial Italian watches
Glashütte Original
Germany · Est. 1845
In-house German haute horlogerie

Glycine
Switzerland · Est. 1914
24-hour dial pilot watches
Graf
United Kingdom · Est. 2008
Ultra-luxury diamond watches

Graham
United Kingdom · Est. 1695
Oversized chronographs

Grand Seiko
Japan · Est. 1960
The Nature of Time
Greubel Forsey
Switzerland · Est. 2004
Multi-axis tourbillons
Grönefeld
Netherlands · Est. 2008
Dutch independent horology
Grovana
Switzerland · Est. 1924
Accessible Swiss classics
Gruen
United States · Est. 1874
Curved-case American watches
GUB Glashütte
Germany · Est. 1951
East German watchmaking heritage
Gübelin
Switzerland · Est. 1854
Gemologically certified jewelry watches
Gucci
Italy · Est. 1997
Italian high-fashion watches
Guess
United States · Est. 1981
California fashion watches
Guy Laroche
France · Est. 1957
French couture fashion watches
H. Moser & Cie.
Switzerland · Est. 1828
Fumé dials & provocative minimalism
Habring²
Austria · Est. 2004
Affordable split-seconds chronographs
Haemmer
Germany · Est. 2007
Oversized German watches

Hamilton
United States · Est. 1892
American heritage Swiss-made
Hanhart
Germany · Est. 1882
Red-pusher pilot chronographs
Harry Winston
United States · Est. 1989
Opus collaborative complications
Haurex
Italy · Est. 1989
Italian fashion-sport watches
Hautlence
Switzerland · Est. 2004
Architectural jumping-hour watches
HD3
Switzerland · Est. 2007
Sculptural avant-garde watches
Hebdomas
Switzerland · Est. 1860
8-day visible-balance watches
Helvetia
Switzerland · Est. 1888
Historical Swiss watchmaking
Hentschel Hamburg
Germany · Est. 2002
German marine chronometers

Hermès
France · Est. 1978
Whimsical artistic haute horlogerie
Heuer
Switzerland · Est. 1860
Vintage racing chronographs
Hirsch
Austria · Est. 1765
Premium watch strap manufacture
Huber
Germany · Est. 1889
Bavarian precision watches

Hublot
Switzerland · Est. 1980
The Art of Fusion
Hugo Boss
Germany · Est. 1970
Corporate fashion watches
HYT
Switzerland · Est. 2012
Hydro-mechanical liquid watches
Ice Watch
Belgium · Est. 2007
Colorful silicone fashion watches
Ikepod
Switzerland · Est. 1994
Pod-shaped designer watches
Illinois
United States · Est. 1870
American Art Deco pocket watches
Ingersoll
United States · Est. 1892
Affordable American mechanical watches
Invicta
United States · Est. 1837
Value-priced large dive watches
Iron Annie
Germany · Est. 2017
German aviation-inspired watches

IWC Schaffhausen
Switzerland · Est. 1868
Engineering Dreams Since 1868
J. Chevalier
Switzerland · Est. 2012
Hand-finished Swiss micro-brand
Jacob & Co.
United States · Est. 1986
Extravagant gem-set complications
Jacques Bianchi
France · Est. 1985
French-Mediterranean watches
Jacques Etoile
Germany · Est. 2000
German enamel-dial artisan watches
Jacques Lemans
Austria · Est. 1975
Austrian-designed fashion watches

Jaeger-LeCoultre
Switzerland · Est. 1833
The Watchmaker's Watchmaker
Jaermann & Stübi
Switzerland · Est. 2007
Mechanical golf watches

Jaquet-Droz
Switzerland · Est. 1738
Automaton & enamel dial artistry
JB Gioacchino
Italy · Est. 2008
Contemporary Italian independents
Jean d'Eve
Switzerland · Est. 1980
Sector-display watches
Jean Lassale
Switzerland · Est. 1976
Ultra-thin movement engineering
Jean Marcel
Germany · Est. 1983
German-Swiss hybrid watches
Jean Perret
Switzerland · Est. 1853
Traditional Jura watchmaking
Jean-Mairet & Gillman
Switzerland · Est. 2009
Limited Swiss sports watches
JeanRichard
Switzerland · Est. 1681
Historical Jura watchmaking heritage
Jorg Hysek
Switzerland · Est. 1997
Designer avant-garde watches
Jules Jürgensen
Denmark · Est. 1740
Danish precision chronometers

Junghans
Germany · Est. 1861
Bauhaus design & radio-controlled time
Junkers
Germany · Est. 1987
German Bauhaus aviation watches
Juvenia
Switzerland · Est. 1860
Historical Swiss dress watches
Kelek
Switzerland · Est. 1961
Affordable complications
KHS
Germany · Est. 1989
German military tactical watches
Kienzle
Germany · Est. 1822
Germany's oldest watch brand
Kleber Uhrenatelier
Germany · Est. 2010
Artisanal German watchmaking
Kobold
United States · Est. 1998
Expedition-tested adventure watches
Konstantin Chaykin
Russia · Est. 2003
Whimsical Russian independent horology
Korloff
France · Est. 1978
Black diamond luxury watches
Krieger
United States · Est. 1977
American luxury complications
Kronsegler
Germany · Est. 2002
Thematic German watches
Kurono Tokyo
Japan · Est. 2019
Japanese dial artistry
L.Leroy
France · Est. 1747
Historical French complications
L'Epée
Switzerland · Est. 1839
Artistic table clocks & kinetic sculptures

Laco
Germany · Est. 1925
Authentic WWII Flieger pilot watches
Lacoste
France · Est. 2004
Sporting fashion watches
Lancaster
Italy · Est. 2001
Italian gem-set fashion watches
Lanco
Switzerland · Est. 1909
Accessible Swiss manufacture
Lang & Heyne
Germany · Est. 2001
Saxon artisan haute horlogerie
Laurent Ferrier
Switzerland · Est. 2009
Refined Genevan perfection
Lebeau-Courally
Belgium · Est. 1865
Belgian luxury craftsmanship
Lemania
Switzerland · Est. 1884
Historical chronograph movements
Leonidas
Switzerland · Est. 1841
Vintage Swiss chronographs
Linde Werdelin
Denmark · Est. 2002
Extreme sport luxury watches
Lip
France · Est. 1867
Iconic French watchmaking
Liv Watches
United States · Est. 2014
Bold American-designed Swiss watches
Locman
Italy · Est. 1986
Italian titanium sport watches

Longines
Switzerland · Est. 1832
Elegant sport & heritage watches
Lorenz
Italy · Est. 1934
Italian designer watches
Lorier
United States · Est. 2014
Vintage-inspired integrated bracelet watches
Lorus
Japan · Est. 1982
Affordable Japanese quartz watches

Louis Erard
Switzerland · Est. 1929
Regulator-dial Swiss watches
Louis Moinet
Switzerland · Est. 2004
Meteorite & space-material dials
Louis Vuitton
France · Est. 2002
Fashion-luxury complications
Louis XVI
Germany · Est. 2010
Ornate classical German watches
Lucien Rochat
Italy · Est. 1975
Italian sport-fashion watches
Ludovic Ballouard
Switzerland · Est. 2009
Whimsical display complications
Lüm-Tec
United States · Est. 2006
Ultra-luminous watches

Luminox
United States · Est. 1989
Navy SEAL tritium watches
Marathon
Canada · Est. 1939
NATO military-issue watches
Marc Jenni
Switzerland · Est. 2005
Historically inspired Swiss independents
Marcello C.
Germany · Est. 1990
Italian-styled German dive watches
Marvin
Switzerland · Est. 1850
Classic Swiss dress watches

Maurice Lacroix
Switzerland · Est. 1975
Accessible Swiss manufacture
MB&F
Switzerland · Est. 2005
Horological art machines

MeisterSinger
Germany · Est. 2001
Single-hand watches

Mido
Switzerland · Est. 1918
Architecture-inspired Swiss watches
Minerva
Switzerland · Est. 1858
Historic chronograph manufacture
Ming
Malaysia · Est. 2017
Malaysian micro-manufacture
Moeris
Switzerland · Est. 1893
Historical Swiss military watches
Mondaine
Switzerland · Est. 1951
Swiss Railway clock watches

Montblanc
Germany · Est. 1997
Manufacture chronographs & heritage
Moritz Grossmann
Germany · Est. 2008
Artisan Glashütte haute horlogerie

Movado
United States · Est. 1881
Museum dial minimalism

Mühle Glashütte
Germany · Est. 1869
Precision German tool watches
Mulco
Switzerland · Est. 1958
Colorful fashion sport watches
Naviforce
China · Est. 2012
Affordable dual-display sport watches
Nivada Grenchen
Switzerland · Est. 1926
Vintage chronographs & dive watches
Nomos Glashütte
Germany · Est. 1990
Bauhaus in-house German watches

Norqain
Switzerland · Est. 2018
Swiss adventure sports watches
NTH
United States · Est. 2016
Compact dive watches
Officine Panerai
Italy · Est. 1860
Italian naval dive watches

Omega
Switzerland · Est. 1848
The Last Watch on the Moon

Orient
Japan · Est. 1950
Affordable Japanese in-house mechanicals
Orient Star
Japan · Est. 1951
Premium Japanese movements

Oris
Switzerland · Est. 1904
Independent Swiss mechanicals

Panerai
Italy · Est. 1860
Laboratorio di Idee

Parmigiani Fleurier
Switzerland · Est. 1996
Vertically integrated manufacture

Patek Philippe
Switzerland · Est. 1839
Begin your own tradition
Paul Picot
Switzerland · Est. 1976
Swiss chronograph manufacture
Perrelet
Switzerland · Est. 1777
Double-rotor turbine watches

Piaget
Switzerland · Est. 1874
Ultra-thin & high jewelry
Pierre Kunz
Switzerland · Est. 2001
Retrograde complications
Porsche Design
Germany · Est. 1972
Automotive-engineered black watches
Purnell
Switzerland · Est. 2019
Spherical tourbillons

Rado
Switzerland · Est. 1917
High-tech ceramic watches

Raymond Weil
Switzerland · Est. 1976
Music-inspired Swiss luxury
Rebellion
Switzerland · Est. 2008
Extreme automotive watches
Reef Tiger
China · Est. 2014
Affordable Chinese complications
Réservoir
France · Est. 2015
Gauge-display French watches
Ressence
Belgium · Est. 2010
Orbital disc display system
Revue Thommen
Switzerland · Est. 1853
Swiss aviation instrument watches

Richard Mille
Switzerland · Est. 2001
A Racing Machine on the Wrist
RJ (Romain Jerome)
Switzerland · Est. 2004
Pop-culture luxury watches

Roger Dubuis
Switzerland · Est. 1995
Poinçon de Genève skeletonized watches

Rolex
Switzerland · Est. 1905
A Crown for Every Achievement
Romain Gauthier
Switzerland · Est. 2005
Artisanal hand-finished movements
Rotary
United Kingdom · Est. 1895
British heritage Swiss watches
Rüschenbeck
Germany · Est. 1896
German jeweler-brand watches
Sarpaneva
Finland · Est. 2003
Finnish gothic moonphase watches
Scalfaro
Switzerland · Est. 2014
Vintage-material Swiss watches

Seiko
Japan · Est. 1881
Complete vertical integration
SevenFriday
Switzerland · Est. 2012
Industrial-design fashion watches
Singer Reimagined
Switzerland · Est. 2014
Automotive chronograph artistry

Sinn
Germany · Est. 1961
German instrument watches
Sisu
United States · Est. 2009
Bold American oversized watches
Skagen
Denmark · Est. 1989
Scandinavian minimalist watches
Sothis
Switzerland · Est. 2003
Egyptian astronomy-inspired watches
Speake-Marin
Switzerland · Est. 2002
British-Swiss independent horology
Squale
Switzerland · Est. 1946
Heritage Swiss dive watches
Steinhart
Germany · Est. 2001
Affordable Swiss-powered German watches

Stowa
Germany · Est. 1927
Authentic German Flieger watches
Swatch
Switzerland · Est. 1983
Iconic Swiss pop-culture watches

TAG Heuer
Switzerland · Est. 1860
Motorsport chronographs
Tiffany & Co.
United States · Est. 1853
American jewelry-house watches
Timex
United States · Est. 1854
Affordable American durability

Tissot
Switzerland · Est. 1853
Swiss sport-luxury value
Tom Ford
United States · Est. 2018
Designer fashion watches
Tourby
Germany · Est. 2003
German hand-assembled watches

Tudor
Switzerland · Est. 1926
Born to Dare

Tutima
Germany · Est. 1927
NATO pilot chronographs
U-Boat
Italy · Est. 2000
Oversized Italian submarine-inspired watches

Ulysse Nardin
Switzerland · Est. 1846
Marine chronometers & Freak innovation
Union Glashütte
Germany · Est. 1893
Accessible Glashütte watches
Universal Genève
Switzerland · Est. 1894
Vintage complicated chronographs
Urban Jürgensen
Denmark · Est. 1773
Danish-Swiss haute horlogerie
Urwerk
Switzerland · Est. 1997
Satellite-complication watches

Vacheron Constantin
Switzerland · Est. 1755
One of Not Many
Van Cleef & Arpels
France · Est. 1906
Poetic & fairy-tale complications
Vostok
Russia · Est. 1942
Russian military watches
Voutilainen
Finland · Est. 2002
Hand-finished artisan masterwork
Vulcain
Switzerland · Est. 1858
Mechanical alarm cricket watches
Zelos
Singapore · Est. 2014
Exotic-material micro-brand watches

Zenith
Switzerland · Est. 1865
Time to Reach Your Star
Zeno-Watch Basel
Switzerland · Est. 1922
Affordable Swiss pilot & dive watches
Zeppelin
Germany · Est. 1987
German airship-heritage watches

Zodiac
Switzerland · Est. 1882
Heritage Swiss dive watches
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