New York
New York is the largest single luxury-watch retail market in the United States. Patek Philippe, Audemars Piguet, Cartier and Rolex operate major flagships on or near Fifth Avenue, and Phillips' watch auctions at 432 Park Avenue regularly set world records.
Watch District
Fifth Avenue (between 49th and 59th) and Madison Avenue
Notable Institutions
Phillips New York - Watch Department
Auction houseHeadquartered at 432 Park Avenue; consistently produces record-setting modern watch sales.
Cartier Mansion
Historic flagship653 Fifth Avenue. Cartier acquired the building in 1917 and has operated its US flagship there since.
Traveler Note
New York City sales tax on watches is 8.875% combined state and local (as of 2024).
Frequently Asked Questions
More Watch Cities
Geneva, Switzerland
Geneva is the symbolic capital of haute horlogerie. Patek Philippe, Vacheron Constantin and Rolex are headquartered here, and the Geneva Sea…
Tokyo, Japan
Tokyo is the global retail capital of Japanese watchmaking and one of the strongest pre-owned luxury watch markets in the world. The Ginza W…
Paris, France
Place Vendôme has been the address of French haute joaillerie since the 19th century. Cartier's historic boutique at 13 Rue de la Paix has b…
London, United Kingdom
London is one of the world's most important pre-owned and auction markets, hosting the watch departments of Christie's, Sotheby's, Bonhams a…